The Local SEO Playbook

Learn how to drive more leads and make your phone ring by dominating Google Map Pack and Organic rankings.

The Local SEO Playbook

Learn how to drive more leads and make your phone ring by dominating Google Map Pack and organic rankings.

Download The PDF Here
10 Chapters

Introduction

Before you set forth on your Local SEO journey, learn why we wrote this playbook, who it’s for, how to use it, and what to expect.

What is Local SEO?

What is Local SEO and how can you put it to work for your field service business? Learn everything you need to know and get started with Local SEO today.

Google My Business

The most important piece of your Local SEO strategy. Uncover the benefits of Google My Business and HOW your field service business can take advantage of this powerful channel to drive more phone calls.

Local And Global Citations

Citations are an essential part of building a strong online presence for your field service business. Discover what it takes to build citations and zoom past your competition.

Google Map Pack Ranking

Ranking in the Google 3-pack map listings is a game-changer for getting more visibility and attract new leads for your local service business. Learn the factors that contribute in ranking and make a business stand out from the rest.

On-page SEO And Schema Markup

On-page SEO is like bacon. This chapter will show you how can leverage On-page SEO to fill your company with the delicious aroma of money similar to how bacon fills your house with the delicious aroma of cooking pork.

Link Building

Links are like the light from a torch beam. The more links pointing to your site, the brighter they are, and the brighter your site will shine, making it easier for Google and your potential customers to find you.

Getting More Customer Reviews

Customer Reviews = Votes of Confidence.  In this chapter, you’ll learn how reviews help your business zoom past the competition in the search engines and get you more customers.

Tracking Your Results

If you can’t measure it, you can’t improve it. Local SEO is no different. Learn which metrics you should focus on to measure the impact of your Local SEO efforts.

Final Thoughts And The Way Forward

Local SEO gives your local service business a low-cost, high-reward option to grow your leads and make your phone ring. Learn how to get started and assess the options available to you.

Like What You're Reading?

Join 8,302 field-service professionals who already have a head start. Get proven business strategies, industry success stories, and expert insights delivered directly to your inbox.

Author
More Free Guides
Author
Erik Arrabal

Marketing Lead

Erik is a seasoned digital marketer and currently the marketing lead at GorillaDesk. Downright obsessed with digital marketing for over 6 years now, Erik strives to help field-service professionals understand and implement a smarter, more efficient marketing strategy into their business.

More Free Guides

Download the "Crafting Your Story" Worksheet today

This worksheet will help you clarify your vision and set goals. Just let me know where to send it!

Download the "Core Values" Worksheet today

This worksheet will help you establish an initial set of core values. Just tell me where to send it!

Download our 100% FREE Killer Ad Copy Kit

Want to go deeper with the Killer Ad Copy Kit? Enter your best email address below to download all nine copywriting formulas!

Download our FREE Lawn Care Keywords & Negatives spreadsheet

The right keywords can get your ad in front of the right customers, and this Lawn Care Keyword List is here to help.

Download our FREE Pool Service Keywords & Negatives spreadsheet

The right keywords can get your ad in front of the right customers, and this Pool Service Keyword List is here to help.

Download our FREE Pest Control Keywords & Negatives spreadsheet

The right keywords can get your ad in front of the right customers, and this Pest Control Keyword List is here to help.

Lesson coming soon!

If you want to get notified when this lesson goes live, please subscribe to our mailing list.

Download the "Realtor Letter" Template Now!

13 Promotional Emails To Grow Your Local Service Business

Get a leg up on your competition and generate more revenue from your email list.

Lesson coming soon!

If you want to get notified when this lesson goes live, please subscribe to our mailing list.

Don't have time to go through the course now?

No worries. Let me send you a copy so you can read it when it's convenient for you.

Subscribe to Our Newsletter

No fluff or sales pitches. Just quality information to help you build a better local service business.

BE AHEAD OF

EVERYONE ELSE!

Do your local service business a favor & download all the templates.