Chapter 2: Introduction To Local SEO

The Local SEO Playbook What is Local SEO? Chapter 2 FollowFollow What is Local SEO? Think about the last time when you wanted to try a new Mexican restaurant? What did you do? You probably took your cell phone out and Googled, ‘Mexican restaurants near me.’ Right? The...

Chapter 9: [Local SEO] Tracking Your Results

The Local SEO Playbook Tracking Your Results Chapter 9 FollowFollow It’s time-consuming and frustrating to track rankings manually.  Thankfully, you can use third-party tools to help make the task easier. For this section, we’ll use BrightLocal. It’s a paid tool and...

Chapter 8: [Local SEO] Getting Customer Reviews

The Local SEO Playbook Getting More Customer Reviews Chapter 8 FollowFollow Imagine you’re in a new city. You’re hungry and you need a place to eat.  You decide to walk down the road to see what you find. You see two restaurants that look pretty much identical and...

Chapter 7: [Local SEO] Link Building

The Local SEO Playbook Link Building Chapter 7 FollowFollow The number of links pointing to your site is a big factor for Google, when determining where it should position your website in the search listings. In fact, links are the second most important factor in...